Baseball’s Version of Vendor Financing

The Atlanta Braves partner with GE Money to offer a 90-day, no-payment, no-interest option on a variety of ticket packages.

The Atlanta Braves have announced a financing program to help put fans in the seats — and, ultimately, at the concession and souvenir stands.

The Major League Baseball team has partnered with GE Money to offer a 90-day, no-payment, no-interest option on all ticket packages over $199, which not only season tickets but also half-season packages, flex plans, and four-game packs.

“We are always looking for new ways to make it easier for our fans to purchase Braves ticket packages,” said Derek Schiller, the team’s senior vice president of sales and marketing, in a press release. “The GE Money financing program uses a program with a great reputation to add a service to our fans.”

GE Money — formerly known as GE Consumer Finance, a subsidiary of General Electric — is a provider of credit services to consumers, retailers, and auto dealers in more than 50 countries.

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