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A New Direction for Goodwill

A recently released alternative for goodwill accounting could save private companies money and time.

Private companies may have something to celebrate in 2014. The Private Company Council (PCC), an advisory body to the Financial Accounting Standards Board, is rejiggering financial reporting for private firms this year. Among the changes is a new standard that proponents say will make it easier for companies to account for goodwill.

Currently, all firms that comply with generally accepted accounting principles (GAAP) and have goodwill on their books must run an impairment test annually.  As is the case with many accounting regulations, the resulting process can be costly and onerous, especially for smaller firms with modest finance departments. The new standard, released in January 2014, will allow private companies that adhere to GAAP to instead amortize goodwill on a straight-line basis over 10 years or less.

The goodwill standard comes directly after FASB and the PCC released the Private Company Decision-Making Framework, which explains what constitutes a “public business entity,” in terms of financial reporting, and lays out several differentiating factors between public and private companies. The framework will help FASB make decisions on private company accounting under U.S. GAAP.

The PCC was launched in May 2012 with several goals. Among them, it wanted to reduce the cost and complexity of financial reporting for private companies while still providing useful information for financial statement users, such as investors, says Kirsten Schofield, partner at PwC. “They looked at areas that were overly complex and costly for private companies from an accounting perspective while offering little perceived benefit to the users of their financial statements,” Schofield says. “One of those was accounting for goodwill.”

The Goodwill Standard
All companies adhering to GAAP must perform an impairment test on goodwill every year. The process requires firms to identify their reporting units, which they typically don’t have to specify otherwise. Often, private firms will hire a valuation-services firm to do the impairment test — a significant expense, Schofield says.

Thanks to the new standard, companies that don’t fit the definition of a “public business entity” can choose to adopt the goodwill alternative, which allows them to amortize their goodwill on a straight-line basis over 10 years or less rather than annually run the impairment test.  They would only need to do an impairment test if there were a triggering event (something that would significantly alter the value of a firm’s goodwill) such as a substantial decline in operating results, the loss of a key employee or a change in the market for the relevant products or services.

The new standard makes the impairment test simpler.  Companies that adopt the alternative can do the test at the entity-wide level, rather than a reporting unit level. The alternative also makes impairment a one-step test, removing a costly second step from the process.

Some question the usefulness of the goodwill standard to very small firms. The alternative allows companies to amortize over 10 years or less, but the Internal Revenue Service requires them to amortize over 15 years. Often, smaller companies keep one set of books: IRS-compliant ones, says John Exline, chair of the small business financial and regulatory affairs committee at the IMA (Institute of Management Accountants). Small firms would likely not want to keep two separate sets of books to account for the difference between goodwill amortization for the IRS and for GAAP, Exline says.

2 thoughts on “A New Direction for Goodwill

  1. Interesting idea; however, don’t see it being applied much. Amortizing the goodwill will result in lower GAAP net income and reduce key ratios. Not something investors tend to like.

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