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For Intel, the Future Is Now

Capital spending in a lousy economy can drive outsized returns, the company's CFO says.

Editor’s note:
Intel CFO Stacy Smith is a featured speaker at the CFO Rising West conference September 21-23, 2009 in Las Vegas. For more information, click here.

Also, this article has been updated to correct an erroneous reference to Intel’s next generation of processing technology. The company is building 32-nanometer processors, not 32-nanosecond processors.

 

Like jittery individual investors who sell low after stock prices tumble, companies often put off capital investments when the economy tanks in hopes of preserving cash. But for those that have cash available, spending on the future while the market is soft can be a way to cultivate a long-term competitive edge.

That was part of the rationale behind Intel Corp.’s decision earlier this year to commit $7 billion over two years to retool three existing plants to build new 32-nanometer processors. The factories won’t be ready until 2011, but when they are, says Intel CFO Stacy Smith, the company will be positioned to produce the products at a lower cost and with higher performance levels than companies that have pulled back their spending. (News that Intel was investing in U.S. manufacturing plants earned the company a lot of positive press early this year, at a time when many others were announcing layoffs.)

The investment underscores the capital-intensive nature of the semiconductor business, notes Smith, who will offer a presentation on investing for growth at the CFO Rising West 2009 conference, to be held September 21–23 in Las Vegas. “We have found over the years that investing in big capital projects [can work well] countercyclically, as we go into these downturns,” he told CFO.com.

Among chipmakers, of course, the need for high capital investment remains, even when there isn’t a down cycle. Intel and its competitors are driven by Moore’s Law, the fact — identified in 1965 by company co-founder Gordon Moore — that the number of transistors on integrated circuits doubles about every two years. For the past 50 years, Moore’s Law has continued to hold true with remarkable consistency, bringing great advances in computing but also great capital-expense demands for companies such as Intel. Smith says Intel is already conducting R&D not only for the generation of products to come roughly two years from now but also for the generation after that.

Stacy SmithIntel CFO Stacy Smith: bound by Moore’s Law on capital spending

Still, says Smith, the principle that investing during weak economic climates produces a disproportionate competitive advantage should apply to other industries as well. He allows, though, that “you have to be careful — history is littered with companies that went bankrupt by blindly following that rule.”

The “art,” he says, is to make investments in new products while simultaneously tightening other areas. Fortunately for Smith and Intel, however, cutting costs during the recession has been less challenging than it might otherwise have been, thanks in part to what he calls “just luck.”

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